Beverly Hills is more than just a standard bearer of luxury — it's an experience that blends Southern California sophistication with 5-star hospitality. 

From neighborhood boutique hotels to luxury five-star, five diamond retreats, it’s easy to fall in love with Beverly Hills. Luxuriate in spa treatments and indulge in world-renowned shopping along famed Rodeo Drive. With so many things to do in Beverly Hills, your visit is sure to be absolutely unforgettable.

The 30th annual Rodeo Drive Concours d’Elegance will bring a full day of family fun to Beverly Hills on Sunday, June 15, 2025.

Love Beverly Hills introduces /IMAGINE Beverly Hills, a bold content series that celebrates the city as a place where dreams take shape and the extraordinary becomes reality. Through this social media campaign, Beverly Hills serves as the muse for four talented digital creators who bring that inspiration to life, crafting original works that capture the essence of staying, playing, dining, and shopping in Beverly Hills.

The Beverly Hills Visitor Center is located at 9400 South Santa Monica Boulevard in the Golden Triangle, the city's central business district. Serving as a gateway and providing a host of customized services, this is a must stop when you come to Beverly Hills. We look forward to welcoming you to the center to help plan your trip and take advantage of our complimentary concierge services.

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Stop by the Visitor Center today to shop our official Beverly Hills branded merchandise or visit us online.